{"id":8560,"date":"2021-06-18T02:10:11","date_gmt":"2021-06-18T00:10:11","guid":{"rendered":"https:\/\/www.embutidosortiz.com\/embutidos-ortiz-lance-une-nouvelle-image-de-marque\/"},"modified":"2026-03-16T22:26:44","modified_gmt":"2026-03-16T21:26:44","slug":"embutidos-ortiz-lance-une-nouvelle-image-de-marque","status":"publish","type":"post","link":"https:\/\/www.embutidosortiz.com\/fr\/embutidos-ortiz-lance-une-nouvelle-image-de-marque\/","title":{"rendered":"EMBUTIDOS ORTIZ LANCE UNE NOUVELLE IMAGE DE MARQUE"},"content":{"rendered":"<p>Chez <strong>Embutidos Ortiz<\/strong>, nous sommes dans une nouvelle phase. Le march\u00e9 a connu un changement dans les tendances de consommation, une circonstance qui a conditionn\u00e9 notre nouveau <strong>plan strat\u00e9gique p<\/strong>our les prochaines ann\u00e9es, mais qui a \u00e9galement un impact sur la mani\u00e8re dont nous voulons que le consommateur nous identifie.<strong>Il \u00e9tait donc temps de changer notre image.<\/strong> <\/p>\n<p>&nbsp;<\/p>\n<p>Un monde comme le n\u00f4tre, celui de l&rsquo;industrie de la viande, subit une <strong>profonde transformation.<\/strong> L&rsquo;\u00e9volution de la consommation (et des consommateurs) nous oblige \u00e0 proposer des choses diff\u00e9rentes, encadr\u00e9es dans un nouveau point de vue. Il y a de nouvelles saveurs, de nouveaux produits, de nouvelles tendances, auxquelles <strong>Embutidos Ortiz<\/strong>ne pouvait rester indiff\u00e9rent. <\/p>\n<p>&nbsp;<\/p>\n<p class=\"noCol\"><strong>D&rsquo;o\u00f9 notre nouvelle image de marque<\/strong>et <strong>nos nouvelles pr\u00e9sentations<\/strong>. Avec eux, nous cherchons \u00e0 montrer notre philosophie au consommateur d&rsquo;une mani\u00e8re plus appropri\u00e9e. Nous avons une <strong>profonde tradition<\/strong>, que nous avons transf\u00e9r\u00e9e de nos origines \u00e0 la fa\u00e7on dont nous \u00e9laborons nos produits afin qu&rsquo;ils conservent toute la saveur d&rsquo;hier. Aujourd&rsquo;hui comme hier, nous voulons que nos clients et nos collaborateurs s&rsquo;identifient \u00e0 notre fa\u00e7on de faire et \u00e0 la qualit\u00e9 de nos produits qui, plus que jamais, seront plus faciles \u00e0 identifier et \u00e0 diff\u00e9rencier des autres.  <\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-8561 size-full\" src=\"https:\/\/www.embutidosortiz.com\/wp-content\/uploads\/2021\/04\/d8a4f201d3c1c7e8618e6390a3a6ea29.jpg\" alt=\"\" width=\"960\" height=\"575\" srcset=\"https:\/\/www.embutidosortiz.com\/wp-content\/uploads\/2021\/04\/d8a4f201d3c1c7e8618e6390a3a6ea29.jpg 960w, https:\/\/www.embutidosortiz.com\/wp-content\/uploads\/2021\/04\/d8a4f201d3c1c7e8618e6390a3a6ea29-300x180.jpg 300w, https:\/\/www.embutidosortiz.com\/wp-content\/uploads\/2021\/04\/d8a4f201d3c1c7e8618e6390a3a6ea29-768x460.jpg 768w, https:\/\/www.embutidosortiz.com\/wp-content\/uploads\/2021\/04\/d8a4f201d3c1c7e8618e6390a3a6ea29-600x359.jpg 600w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Ce changement repr\u00e9sente une \u00e9tape importante de notre histoire. La gestion de cette nouvelle \u00e9tape <strong>est vraiment un engagement pour nous<\/strong>. Notre nouvelle image n&rsquo;est qu&rsquo;une fa\u00e7on d&rsquo;exprimer notre bon travail, notre vision de l&rsquo;avenir et notre pleine confiance dans le fait que nous sommes sur la bonne voie pour atteindre la satisfaction maximale du client. Nous voulons \u00eatre plus proches que jamais.   <\/p>\n<p><strong>Embutidos Ortiz, Saveur et tradition.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chez Embutidos Ortiz, nous sommes dans une nouvelle phase. Le march\u00e9 a connu un changement dans les tendances de consommation, une circonstance qui a conditionn\u00e9 notre nouveau plan strat\u00e9gique pour les prochaines ann\u00e9es, mais qui a \u00e9galement un impact sur<\/p>\n","protected":false},"author":2,"featured_media":8565,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[166,167,162],"tags":[],"class_list":["post-8560","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-famille-ortiz","category-presse","category-secteur-viande"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>EMBUTIDOS ORTIZ LANCE UNE NOUVELLE IMAGE DE MARQUE - Embutidos Ortiz<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.embutidosortiz.com\/fr\/embutidos-ortiz-lance-une-nouvelle-image-de-marque\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"EMBUTIDOS ORTIZ LANCE UNE NOUVELLE IMAGE DE MARQUE - Embutidos Ortiz\" \/>\n<meta property=\"og:description\" content=\"Chez Embutidos Ortiz, nous sommes dans une nouvelle phase. Le march\u00e9 a connu un changement dans les tendances de consommation, une circonstance qui a conditionn\u00e9 notre nouveau plan strat\u00e9gique pour les prochaines ann\u00e9es, mais qui a \u00e9galement un impact sur\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.embutidosortiz.com\/fr\/embutidos-ortiz-lance-une-nouvelle-image-de-marque\/\" \/>\n<meta property=\"og:site_name\" content=\"Embutidos Ortiz\" \/>\n<meta property=\"article:published_time\" content=\"2021-06-18T00:10:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-16T21:26:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.embutidosortiz.com\/wp-content\/uploads\/2021\/04\/nueva-imagen-de-embutidos-ortiz_1_bf94a2f8179faced2ca51a0206d0f6da.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"575\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Oscar\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Oscar\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.embutidosortiz.com\\\/fr\\\/embutidos-ortiz-lance-une-nouvelle-image-de-marque\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.embutidosortiz.com\\\/fr\\\/embutidos-ortiz-lance-une-nouvelle-image-de-marque\\\/\"},\"author\":{\"name\":\"Oscar\",\"@id\":\"https:\\\/\\\/www.embutidosortiz.com\\\/#\\\/schema\\\/person\\\/d061740c7e6d7feb166ca6e770ed16f4\"},\"headline\":\"EMBUTIDOS ORTIZ LANCE UNE NOUVELLE IMAGE DE MARQUE\",\"datePublished\":\"2021-06-18T00:10:11+00:00\",\"dateModified\":\"2026-03-16T21:26:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.embutidosortiz.com\\\/fr\\\/embutidos-ortiz-lance-une-nouvelle-image-de-marque\\\/\"},\"wordCount\":302,\"publisher\":{\"@id\":\"https:\\\/\\\/www.embutidosortiz.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.embutidosortiz.com\\\/fr\\\/embutidos-ortiz-lance-une-nouvelle-image-de-marque\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.embutidosortiz.com\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/nueva-imagen-de-embutidos-ortiz_1_bf94a2f8179faced2ca51a0206d0f6da.jpg\",\"articleSection\":[\"Famille Ortiz\",\"Presse\",\"Secteur de la viande\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.embutidosortiz.com\\\/fr\\\/embutidos-ortiz-lance-une-nouvelle-image-de-marque\\\/\",\"url\":\"https:\\\/\\\/www.embutidosortiz.com\\\/fr\\\/embutidos-ortiz-lance-une-nouvelle-image-de-marque\\\/\",\"name\":\"EMBUTIDOS ORTIZ LANCE UNE NOUVELLE IMAGE DE MARQUE - 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